{"id":212885,"date":"2026-10-08T15:10:33","date_gmt":"2026-10-08T13:10:33","guid":{"rendered":"https:\/\/burodestruct.shop\/?post_type=product&#038;p=212885"},"modified":"2026-10-08T15:18:44","modified_gmt":"2026-10-08T13:18:44","slug":"basheer-graphics-brands-with-character","status":"publish","type":"product","link":"https:\/\/burodestruct.shop\/en\/shop\/basheer-graphics-brands-with-character\/","title":{"rendered":"Basheer Graphics &#8211; Brands With Character"},"content":{"rendered":"<h2>Brands with characters showcases the strongest brand identities that use characters to capture people\u2019s attention!<\/h2>\n<h4>Experience has shown that brands which incorporate \u2018characters\u2019 into their \u2018corporate identity\u2019 (CI) are remembered by potential customers for longer than brands that do not. This book examines the role of \u2018character design\u2019 in relation to brand strength. It presents case studies from major companies such as \u2018Android\u2019, \u2018Pepsi Cola\u2019 and \u2018McDonald\u2019s\u2019, whilst \u2018Brands With Character\u2019 also showcases many other examples and the creative process behind them. NOTICE: Cover subject to change!<\/h4>\n<p>The publisher \u2018Gingko Press\u2019 was founded in 1985 by Mo Chen and Julie von der Ropp in Hamburg (GER). Today, \u2018Gingko Press\u2019 is a leading design and art publisher.<\/p>\n<p>&nbsp;<\/p>\n<p><span class=\"value\">Publisher: Gingko Press<br \/>\nPaperback: 304 pages, numerous colour illustrations<br \/>\nLanguage: English<br \/>\nYear of publication: 2014<br \/>\nISBN: 978-981-07-9234-3<br \/>\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<h4>What makes a strong \u2018brand\u2019? \u2018Character Design\u2019!<\/h4>\n","protected":false},"featured_media":212883,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":""},"product_brand":[],"product_cat":[2478,2480,2493,2499],"product_tag":[2527,2482],"class_list":["post-212885","product","type-product","status-publish","has-post-thumbnail","product_cat-culture","product_cat-graphic-design","product_cat-rare-sale","product_cat-sale","product_tag-character-design","product_tag-graphic-design","first","instock","sale","taxable","shipping-taxable","purchasable","product-type-simple"],"_links":{"self":[{"href":"https:\/\/burodestruct.shop\/en\/wp-json\/wp\/v2\/product\/212885","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/burodestruct.shop\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/burodestruct.shop\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/burodestruct.shop\/en\/wp-json\/wp\/v2\/comments?post=212885"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/burodestruct.shop\/en\/wp-json\/wp\/v2\/media\/212883"}],"wp:attachment":[{"href":"https:\/\/burodestruct.shop\/en\/wp-json\/wp\/v2\/media?parent=212885"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/burodestruct.shop\/en\/wp-json\/wp\/v2\/product_brand?post=212885"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/burodestruct.shop\/en\/wp-json\/wp\/v2\/product_cat?post=212885"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/burodestruct.shop\/en\/wp-json\/wp\/v2\/product_tag?post=212885"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}